Hi! I’m Veronica. I design digital products and experiences in New York City.

 
Recent Projects


Document Effortlessly

Building the best-in-class recording app from the inside out

UX | Visual Design | Branding
View App

View Case Study


Demystify PSE Allergy Meds

Pre-approved PSE products at your fingertips

UX | Design Strategy | User Research

View Case Study


Modernizing Office Vending

Transforming how modern employees access snacks

Design Strategy | User Research | Workshop

View Case Study


 
 

Design Approach

Translating complex problems into simple and impactful products through a holistic approach and vision

I work in the design and strategy space, decoding multi-layered problems to redefine products and experiences of operational / consumer workflows into seamless ecosystems – to ultimately enhance people’s experiences.

I have been privileged to work with amazing brands, but more importantly, amazing people at SodaStream, Claritin, Quaker Oats, Hot Tools, PepsiCo, Bayer, Zero Halliburton, Oxo, Diggs, Drinkfinity, Risa Kitchen, Zitsticka and more.

See Resume

 
 
 

Say Hello

Part designer, part nerd, part foodie. I love using my creative energy to bring out good ideas!

Feel free to reach out for collabs :)